Tag Archives: Strategy

6 Attributes of an effective strategy

in Leadership, Strategy

company strategy map

Picture credit: Martin Oberhäuser

At its essence, strategy is a guide to behavior. And, when communicating your strategic intent, the most important goal is conveying your unique aspects and advantages with specific and engaging words.

This is hard. But, if you’re not being challenged at coming up with an effective strategy statement, you’re not trying hard enough. Because It is a real challenge to translate strategy into execution, this is something we must continually work at, that is, communicating strategy. Research has found that only %14 of employees understand their company’s strategy and direction.…

Innovation must reads of the week: 3 innovation models

in Must reads of the week

If you like these links, check out all the previous “Innovation Must Reads of the Week“. And don’t forget to

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idea cartoon

3 common innovation mistakes—and how the intersection of customer experience and performance chains can better set you up to win

in Innovation

idea cartoon

The hot topic these days is innovation, whether I’m in conversation with relative newcomers or long-tenured companies trying to reinvent themselves. Everything is moving so quickly in markets and inside businesses today. This forces the obvious question of ‘How best to get and stay ahead?’ Innovation invariably becomes the answer – but what kind? How to do it well? How much to risk?…

The Table of Strategic Elements: Visualize and Create New Strategies

in Innovation, Strategy

Creativity is all about combining different ideas. It’s elements, its attributes. They can all be combined to create something new. Here’s something interesting, a basic table to visualize strategies:

 

Table of Strategic Elements

Created by Adobe’s Chief Strategist, Mark Randall, the “Table of Strategic Elements,” lets him analyze existing companies to identify new combinations. He has identified 14 “elements” ranging from bD, (big data), through Ga, (Gamification), to Ad, (advertising).…

Are you applying as fast as you are learning?

in Innovation, Strategy

A few weeks go, Bill Taylor (@practicallyrad) asked: Are you learning as fast as the world is changing?

Next question is: Are you applying as fast as you are learning?

Here’s what I’ve noticed for awhile since I’ve been on Twitter, but became a little more obvious to me in the last few weeks: Those of us who spend time on Twitter, are a lot more cognitively accelerated than those who are not.

Case in point: My Mix group I told you about. They are interesting people, and have a lot of things to talk about. But none of them have a Twitter account. Or a blog. And it dawned on me that by only meeting once per month, that this isn’t going to change anytime soon.

For example, One of the Co-Founders of Serena Healthcare, who also in the group, provided me with another insight. Here’s a guy who takes mindmap notes on his iPad as you are speaking. And if he doesn’t have his iPad, he takes notes on his laptop as you are explaining things to him. But you know what? For all his note taking abilities, he doesn’t have or want a Twitter account because he feels overwhelmed by its fast paced nature.

What?

This guy’s mind moves fast. But apparently not fast enough.

So does that mean that we, ‘The Twitterati’, are a special bunch? I know some people who think so. They tell me that Twitter is for intellectuals, not for the lazy minded. Twitter is a fire-hose of knowledge no doubt (if you filter it becomes even more apparent), but that’s not where the discussion should stop.…

Every strategy should Make a Difference

in Strategy

Isn’t it kind of old to see the word ‘differentiate’ on proposals? I mean, any strategy should be different. And adding the words ‘different’ to proposals doesn’t necessarily make it different. Difference is in the actions. Not the words.

Here’s a thought: Let’s frame differentiation as creating memories.

Look at the video below:…