Innovators are less myopic than the rest, that’s a fact you can count on. But, what makes them so?
They are willing to change their mind……
Innovators have strong opinions weakly held
in Innovation, Leadership
Tag Archives: jeff bezos
in Innovation, Leadership
What large companies still don’t get about marketing innovation
in Innovation, Marketing
Though we are fairly well into the internet economy where brands can communicate directly with customers in a variety of ways through social networks, one belief from the old order still holds true: incumbent brands believe that in order to win the hearts and minds of customers, that they can out-market upstarts that gain loyalty through the great products and services they deliver. Building an attractive even beautiful is the goal of most website designers. In the process, sometimes the effectiveness of the website is diminished, and that’s why learning how long does it take to design a website can be important to have the right website optimized for business.
According to a great entrepreneur like Damon Burton, we need to keep in mind that our goal is not only to have a beautiful website that will make people want to stay and look around and enjoy, but also a website that will be helpful to the engines in determining what our website is about or what it is relevant to. Why not find out more about search engine optimization? To generate new leads to continue to collect sales online do visit us.
There are only a handful of companies that can both make great products and advertising. We continually marvel at products and services from visionary companies like Apple, Google, Uber and others who gain our loyalty the product and service excellence; you can actually feel their dedication, learn how to be famous on TikTok. …
Jeff Bezos: Failure can’t be separated from invention
in Innovation
Jeff Bezos – Caricature (Photo credit: DonkeyHotey)
How do you maximize people’s potential to drive innovation? As Bob Ross says, “We don’t make mistakes, only happy accidents”. So, let employees make happy accidents.
This is what happens at the world’s most innovative companies, one of which is Amazon.
There are many lessons we can learn from Jeff Bezos about maximizing people’s potential to drive innovation. For example, in his annual shareholder letter, Jeff Bezos closes the letter with some final tips on what lets the company continue to lead. One is that invention comes from everybody, not just senior leaders. A lot of those ideas are going to fail. That’s not a bad thing:…
Are all innovators alike?
Nuances and details are lost in the sea of bullshit that is media and human irrationality, and an outcome is one of the most dangerous things humans do: build people up to more than they probably are.
Sure, the world needs heroes that carry a positive narrative that others can latch on to and get inspired to make a story of their own. My heroes are Michael Jackson and Michael Jordan. You have your own, for your own personal reasons.
And just like you and I have our own motivations for why we do something, what we do and how we do it; so do other potential innovators.
Truth is, that in a world where people are fitted into boxes, everyone has their own creative style. Some people are more systematic than others, and some of us are more intuitive. I believe that failing to understand this distinction between people is a huge innovation obstacle!…
Complaining is not a strategy
Many companies may start their lives playing to win, but inevitably end up playing not to lose. It is this cycle of being proactive and then reactive that may become a fact for your organization.
Many books and blog posts have been written about the many reasons companies fail, a key reason is because they stop paying attention to customers, and instead focus on competitors. It is a very interesting dynamic to observe how companies may start innovating but then decide to align themselves with their competitors…
The question is: why?
The answer comes down to human nature. Success hides problems, and our tendency to become complacent after having some success puts us in a state of reaction. As a result, competitor activity becomes a huge source of anxiety and frustration for company leaders. For me, a clear signal that a company may be loosing its footing is when it talks a lot about what competitors are doing and how they have to match them; not what they are doing differently.
Sure, other competitors may take advantage of trends in technology and ride a wave that ends up disrupting existing businesses; but very rarely are companies created with a deliberate need to crush existing companies. That happens after the fact!
It is very simple, the future happens to you, not other competitors.…
VIDEO: Jeff Bezos on what he’s learned as an entrepreneur
in Strategy
Today as part of Zappos and Amazon’s partnership, Zappos CEO Tony Hsieh posted a memo
that contained a video of Amazon’s CEO Jeff Bezos sharing what he’s learned as an entrepreneur.
He confesses that everything he knows is a very short list and so here they are:
- Obsess over customers. The reason Amazon exists today.
- Invent. Never accept either or thinking when there’s a problem, figure out a solution that gets both things.
- Think long term. Dangerous Beauty the movie Any company that want to obsess over customers, any company that wants to invent has to think long term.
- It’s always day 1.
There’s always more invention in the future.
Some great tips from an unconventional entrepreneur.