Tag Archives: customer experience

How Mazda Tijuana’s Extreme Test Drives Create an Engaging Customer Experience

Last week, I got a chance to test drive a Mazda CX9, which would look even more dazzling with accessories like snap shades, and 3 as part of my research for an innovation project with Mazda Tijuana. Traditionally, test drives are done in a very common way; nothing out of the ordinary.

If You Can’t Out-Think, Out-Care

care moreRecently I had some issues with one of the internal fans on mi laptop, which will turn 5 years old in November; so I’m not surprised one of the fans stopped working properly. The problem is the internal components no longer exist because my laptop is a late 2012 model of the HP 15 Envy. So what did I do?

If You Can’t Outsmart, You Must Outbehave

If you can't outsmart outbehave

Illustration by Christian Laborin

Follow through, follow up, being considerate and thoughtful; these are the basics of relationships and business. Across the world there is a chronic problem with all of these critical relationship and business building activities, there isn’t a day that goes by where someone is not complaining about being ignored, treated like a commodity and just not having a pleasant experience with other people.

Inspiration Comes from Anywhere

Inspiration Comes from Anywhere

Illustration by Christian Laborin

A common innovation challenge inside established organizations is the Not Invented Here syndrome, where you block ideas that come from outside the four walls of your organization; denying yourself of inspiration and a fresh perspective.

So, as a business leader, how do you overcome this challenge and jump-start innovation in your business? You take to heart and practice the principle of “ideas come from anywhere”, not just the people inside the organization.

The core ingredients behind Andres Carne De Res unique customer experience

Andres Carne de Res

Mimes, live performances, actors, face painting activities, exotic drinks, a climbing wall…an art performance, right? Nope. It’s a restaurant in Bogota. But calling it a restaurant is an understatement; it’s an experience.

Ask anyone about their experience with Andres Carne De Res and they will talk about the experience they had first, then the food. It’s true, Andres Carne de Res is a restaurant unlike any other. For one, it’s only open three times a week and is always packed. It’s also become a popular tourist spot as people from across the world come to Andres Carne de Res to experience something truly unique.

Breaking the Mold, Rethinking How You Work with Customer

Sometimes, all a business needs to make more sales is to reach out to customers in innovative, creative, ways. A business that can fill a niche in new ways and do it with the utmost precision can set themselves apart from their competition. Businesses such as restaurants are using restaurant pos systems that is built to simplify operations and bring delight to customers. You can as well add some floor graphics from a Floor graphics manufacturer as a  creative way to entice and attract customers .

Here also are four different ways that you can use to catapult your business into new service modalities that will wow your existing customers and bring new ones to your doors.