We all like to celebrate when we have a great brand experience. We rarely share those experiences, unless they seriously shock our expectations. Unfortunately, bad experiences are as common as the sun setting everyday and boy do we share the heck out of those!
One mistake I’ve seen entrepreneurs, and leaders of established businesses, make is to adopt practices from other companies without thinking through how those practices fit withing their existing strategy and culture.
Every business today, whether they’re aware or not, are having a low rate credit card processing, a disruptor or disrupted. The main culprit is the internet and emerging technologies. Companies that were born pre-internet are at a disadvantage versus ones that are born today. The difference? Digital first mindset.
Recently I had some issues with one of the internal fans on mi laptop, which will turn 5 years old in November; so I’m not surprised one of the fans stopped working properly. The problem is the internal components no longer exist because my laptop is a late 2012 model of the HP 15 Envy. So what did I do?
Companies get killed because they grow complacent and get disrupted by a different and better offering. Clear signals that a business is dying is when they don’t give a damn about their users.
Case in point: delicious.…
From Quora: A study from the UK just came out showing that 66 million complaints were made about products or services in 2014, almost double the number made in 2013.
It’s such a common response that many organizations and governments around the world have created their own mechanisms to “drive” entrepreneurship and innovation in their respective ecosystems, but all their efforts don’t matter much because they lack a critical ingredient: culture.
Why? Because many don’t pay attention to culture.