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4 Innovation Lessons from the Miami Heat

If you’re a fan of basketball, competition and innovation, you will enjoy this. Before the start of the NBA season, ESPN published a fascinating article about how the Miami Heat’s offense will be reinvented. As you might remember, the Heat lost to the Dallas Mavericks in the last year’s NBA Finals. After the loss, the [...]

If you’re not happy, I’m not happy

A few weeks ago we gave back some money to a long time client because they are not happy with our work. Thing is, I was already prepared to say: You know what, don’t worry about the rest of the outstanding balance. If you’re not happy, we’re not happy. That’s all that matters. It’s one [...]

Google Chrome’s innovation: Focus on what matters and make it relevant

While the statistics are debated, apparently Google’s Chrome browser has overtaken Firefox for the number two spot in two short years and now sits behind Internet Explorer. Why has this happened? Two years ago Firefox was cruising. Their value proposition was that of reliability and security. They created a browser that never crashed and protected [...]

PlayStation’s Immortalization Strategy leverage’s social media’s strenght

This gave me Goose Bumps! No really it did. That’s because I’m a gamer and loyal PlayStation owner. I empathized with this video immediately. I know almost every single character in that trailer and it gave me goose bumps watching them all interact. This is AWESOME! Long Live Play is PlayStation’s new campaign aimed to [...]

Competitive advantage in social media: Carpe Diem Stupid!

Yesterday one of the surge protectors in my house, the Back-UPS 500 from APC, finally gave up on me after 6 years. Since I’m using another surge protector from Belkin to protect other electronic devices already, I ran over to Office Depot to buy replacement for the APC. I ended up buying a Belkin. As [...]

Be gone with categorization

To remain relevant and survive in society, we must defy categorization. Like IBM and Apple, we must reinvent ourselves constantly.

Strategy book review: Killing Giants by @note_to_cmo

Stephen Denny has written an excellent book that will stretch your mind in terms of thinking about strategy, with great stories about companies from around the world that used these strategies to their advantage.