Tag Archives: Tijuana

Startup Weekend Tijuana 2

Get ready for Startup Weekend Tijuana 2

Startup Weekend Tijuana 2

This past May, I helped organize the first ever Startup Weekend in Tijuana. Because we had fun, was a great success and want to continue building momentum, today, I’m proud to announce that we are organizing yet another one in Tijuana.

Coinciding with Tijuana Innovadora, this time Startup Weekend Tijuana will be held at BIT Center.

Management Innovation at DJO Global Tijuana

I had the opportunity to assist a Corporate Mix at Cetys Universidad yesterday. And boy was I happy I went.

The focus of the talks were about exchanging best practices about how to best develop human capital inside organizations.

One talk stood out from all the rest. Eduardo Salcedo, Sr. VP of Operations of DJO Global and his exciting ideas about developing human capital. DJO Global manufactures rehabilitation products. It has about 5K employees around the world and generates 1 billion dollars in annual sales.

Here are a few takeaways from Mr. Salcedo:

Giving time back to the employee

With the goal of creating a more engaged and happy workforce, Mr. Salcedo’s team asked themselves: What does an employee do in his time-off?

With the goal and question in mind, they started writing down a list of things employees do in their time off like buying groceries, paying for utility services, exercising, etc. As they were creating the list, they started thinking that if employees do all these activities in their time off, then they really “have no time-off” from their work. And with that though, came another question: How can we help employees have real time-off?

One idea they came up with was to bring the supermarket to the office. So, that is what they did. They brought the Tianguis (open air market) to the plant. That way employees don’t have to drive, or take the bus to the supermarket and waste precious time-off from work.

DJO Global, gives back time to their employees.

Rewarding employees like Hollywood Stars

Another story Mr. Salcedo told was about how they honor their employee of the month. Again, they looked beyond the traditional way of doing things. So instead of putting pictures on a wall behind plexiglass (disposable material = disposable people as he explained) like they do at Walmart, at DJO Global they embed a star with the employee’s name onto the factory floor. Just like they do in Hollywood!

As you might imagine, the people who were listening to Mr. Salcedo were highly engaged. This is not common. And compared to the other presenters, Mr. Salcedo put on a passionate display of leadership.

For those of you who have been reading this blog for a while, it might not come as a surprise that I’m sharing this with you. At Game-Changer, It is our modus-operandi to be unconventional.

But, I was surprised to hear these types of stories from a company in Tijuana. Like everywhere else in the world, technology gets all the attention. Rarely does speaking about innovative ways to develop human capital get attention.

And, I was even more surprised to learn that DJO Global is #2 on the “Best Companies to work for in Mexico” (yes, all of Mexico) behind Plantronics. Also from Tijuana.

It seems to me that Mr. Salcedo wrote the “Delivering Happiness” book before it ever came out. A Game-Changer to say the least.

There were other ideas Mr. Salcedo talked about, I will try to contact him and get more formal insights for you. To be continued…

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startup weekend tijuana team

8 Lessons from Startup Weekend Tijuana

startup weekend tijuana teamStartup Weekend Tijuana is in the books.

This past weekend was fast paced and intense. Exciting. Almost 50 participants, 25 ideas, 8 projects and 3 winners. Two of them left the event with seed capital.

Here are the projects:

  • WachaBache. A mobile application to crowdsource the reporting of streets that have holes and make driving a miserable experience.
  • Indueducation. A web service that offers leading indicators to help the government with academic decision making.
  • Eventum. A community for public social events.
  • Cruzas. A mobile application that shows indicators of when it is a good time to cross the border to San Diego.
  • Happy Birthday 2 me. A web service to help you organize your birthday and take advantage of local business offers.
  • Congresoplon. Monitoring the productivity of Congress and its participants.
  • Pimiento. Mobile app that suggests cooking recipes based on the ingredients that you have in your home.
  • Instapart. Find the auto part your are looking for in real-time.

And the winners were:

  1. Instapart
  2. Cruzas
  3. Eventum

Great job guys.

Are Startup Incubators too focused on Technology?

I tackled a similar question last year, but two articles I came across recently got me thinking.

Are incubators worth the trouble for startups?

But Vijayashanker took a pass. She’d noticed that many incubators focus heavily on technology development but didn’t teach the business skills she wanted to master. “I was talking to people who had graduated from these business incubators, and the vast majority were still asking business questions,” she recalls. “They were talking about ‘How do we market? How do we find customers?'” As she did her research, she found that entrepreneurs in a variety of fields who’d built a company outside of the incubator scene “had the most knowledge and experience,” she said.

The there’s Google Ventures, which takes a more collaborative incubation approach to jump-starting innovation:

Maris’s formula includes an unusual emphasis on data–and a team of researchers to quantify elements that lead to successful investments. Then there’s his Startup Lab. According to just about everyone in the startup scene, including rival VCs, Google Ventures is one of the most hands-on, full-service funders in the Valley. “They have recruiting partners, design partners, engineering partners, user research partners,” says Somrat Niyogi, who has raised money from Google Ventures for his social TV startup Miso. “That kind of structure, you just don’t get in the VC community. Period.”

STARTUP WEEKEND TIJUANA FLYER

Startup Weekend is coming to Tijuana

STARTUP WEEKEND TIJUANA FLYER

That’s right. For the first time ever, Startup Weekend is coming to Tijuana. Along with three of my friends, I’m organizing this monster of an opportunity to create a startup idea in 54 hours. It will be fast and extremely fun.

For those of you close to the border who are interested in participating, here is the information you need to know:

Ximena Valero

Innovation from Tijuana: Interview with Ximena Valero

I will be starting a series of interviews with fellow entrepreneurs from Tijuana, and will post one per week. I hope you enjoy these as much as I did. This is the first one.

Ximena ValeroReversible/Transformable Fashion by Ximena Valero

Here is a short interview with Designer Ximena Valero from Tijuana, Mexico. Ximena Valero has dressed celebrities Paulina Rubio, Alejandra Guzmán, Lorena Rojas, Jessica Alba, Alicia Keysand Ana de la Reguera. And supermodels Tiiu Kuik, Julia Dunstall, Cintia Dicker, Juliana Imai, Zuleyka Rivera Ciara, and Daniela Kosan.

Her major contribution to fashion in 2009 undoubtedly, was the so-called “Transformable” Fashion, that is, great women’s apparel similar to the ones at LNO Greek’s Delta Sigma Theta sorority paraphernalia shop that can be worn in many different ways.

Very creatively, here then is the interview: