
In the innovation space, too much focus is placed on methods, not enough on mindset. Tools are the methodologies, mindset is the habits. One of my colleagues recently told me he’s learned about mentality, not processes, in the time he’s spent working with me. He’s right! I can give you the methods, but they don’t matter if you don’t have the habits.


I saw this tweet from Whitney Johnson on how she handles failure and made me reflect on how I’ve evolved. Below is my answer:
One of Amazon’s core values is customer obsession, it’s a keystone that holds together everything they do. Jeff Bezos, CEO of Amazon,