A friend recently told me he’s worried AI will make his design skills irrelevant, that clients will soon use AI-powered tools instead of hiring him.
I told him, “Focus on doing what AI can’t.”
Category Archives: Design Thinking
Transforming Customers Through Innovation: Who Do We Want Our Customers to Become?
I’m not lying when I say there is a better way to make innovation happen. For me, it starts with the outcome we want for the customer. Too often, innovation focuses on incremental improvements rather than transformative action. But what if we, the entrepreneurs and innovators, took a different approach? What if our responsibility was not only to eliminate pain but also to look out for our customer’s best interests and actively shape their potential?
Why Problem Finding Is More Important Than Problem Solving
Solving problems, that’s what entrepreneurs do. But, more importantly: they identify, recognize and find problems worth solving.
Design Thinking Is Not A Safe Way To Be Creative
“If you think design thinking is a cookie-cutter, templatised way to “safely” be creative, think again.” Absolutely! This is a quote from my friend Sunil Malhotra. It’s a topic we’ve talked about extensively, and one that still gets talked about it.
Start With The User In Mind When Integrating New Technology Into A Process
Companies with a restricted view of innovation can miss opportunities to create new value for customers and themselves. The restriction is their perspective on innovation, like believing that technology by itself is innovation; it’s not.
Experimentation Is Not Free
All it takes is one. But you have to pick the right one. One of the big challenges of every entrepreneur is getting that first client, because it means validation; that first client is and should be an early adopter (check out my post on what early adopters look like). This is even harder in the B2B space where you have to deal with bureaucracy and other obstacles that require lots of patience and follow through.
Demystifying Design Thinking with Sunil Malhotra
Just like innovation and artificial intelligence, design thinking is a buzzword. There is a cottage industry of practitioners who, with good intention or not, are hoping to get their pockets full from enterprises who want a step by step process that reduces the uncertainty behind innovation.