Tag Archives: Creativity

Use constraints to fuel your creativity

Quickly, think of as many white things as you can in ten seconds.  Now think of white things in your kitchen.  Did the more constrained prompt spark more ideas? Yes.

Recent research on the best approach to creating novel things says that the number one key to innovation is scarcity. In other words, constraints help you focus on what matters.

Apple knows that embracing constraints helps them focus on what matters. Google is popular for using constraints to fuel their design and development process which have resulted in ‘perceived innovations’ in user experience. The ever popular 37 Signals, maker of online business management apps, pretty much runs their business on constraints.

So, how does placing constraints to fuel creativity look like?…

Surprise yourself

After hemming and hawing for ages, I’ve finally decided to get a haircut. You can do it yourself too when you purchase tools such as Jaguar Hairdressing Scissors.

I’ve been growing my hair out since last year—I wanted to have Rapunzel-length locks for my wedding. But I’ve been a Mrs. for a few months, now. It’s high time for a new look. Only thing is…I’m torn between three very different dos. Care to weigh in? A great example of textured weave are these clip in hair extensions for black hair.

You guys were such sweethearts when Joanna needed help choosing a new look, I was hoping you could offer me some advice too. Pretty, please?

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Here’s what my hair looks like now. I’m iffy about the length and there really is no shape to it. Boring!

I usually tell Chris when I’m getting a haircut, but I rarely divulge the style I’m going for. I love seeing the surprised look on his face when I first show off my new tresses. However, this time around, I can’t make up my mind. I love these three looks and I can’t decide which would look best.

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This shoulder-length look January Jones is rocking is divine. Bonus: it looks super low-maintence and I’d get to keep most of my length.

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Jessica Alba’s short style looks so fun and flirty; I adore her bangs, don’t you?

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I’ve been jonesing for a pixie cut for eons. Imagine how good this will look while wearing a prom dress with long sleeves. Aren’t Carrie Mulligan and Ginnifer Goodwin romantically chic?

Are you more credible as an innovator?

I found this question at the bottom of an article that states that in order . See below:

The research clearly shows that “when people voice creative ideas, they are viewed by others as having less leadership potential,” says Jack Goncalo, who teaches organizational behavior at Cornell’s School of Industrial and Labor Relations.

That may come as a surprise, since many companies claim to prize innovative thinking.

But Goncalo, who led the studies, points out that our deeply ingrained expectations of “creative people” and “effective leaders” are often at loggerheads: Creative types may be seen as mercurial and unpredictable, while leaders “are expected to reduce uncertainty and uphold the norms of the group,” he says.

That’s particularly true in times of economic uncertainty. The data suggest that, when the going gets tough, people crave the security that comes from having leaders who preserve the status quo.

This study further reinforces what we already know about instituting innovation within established organizations, that the forces of human nature are the biggest impediments to innovation.

Naturally, this is the way it’s always been. Human tendency is to prefer the familiar, so naturally people who maintain the status quo will be seen as ‘better’ than creatives. Again, this is a matter of perception. The problem is, as is often the case, in times of uncertainty there are gaps that can be exploited. Opportunities open up because there is a restructuring of the fundamental ideas of the past. Everyone is looking for a light to follow and that light is NOT ‘the same it’s always been’. This is all counter intuitive, but most things that are uncertain are.

But this doesn’t answer the question of this post: Are you more credible as an innovator?

Before answering let me point out that being creative doesn’t mean you’re innovative, although the probability of that happening is much higher than if you’re not creative. Again, this is a matter of definition. What is innovative can be different things to everybody.

So the first thing that needs to happen is the organization has to come to a collective understanding of what ‘innovation’ is to them. That can then help inform how problems are framed and ideas are presented, because if the ideas presented are not aiming at something then most likely they’re going to be shot down and you along with it. I think this is where the fundamental problem is.

Are you more credible as an innovator? If you’ve done it before and it improved/solved a problem then yes. If the ideas are just thrown out there to see what happens then you’re staying right where you are.

We all know we need to innovate continuously to stay relevant, key is making it happen and then all these issues will be kept at bay.

Thoughts?

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The flip side of uncertainty

When we present new ideas that are better or different to what currently exists they carry the weight of uncertainty. This is a problem we all face. . And everything right now, everyone says, is uncertain. But just like there’s a flip side to everything the same applies to uncertainty.

See this exchange between Patch Adams and Arthur Mendelson from the Movie Patch Adams:…

Innovation posts of the week: How Aha! Really Happens

On starting from scratch

flowing

The old musicians stay where they are and become like museum pieces under glass, safe, easy to understand, playing that tired old shit over and over again…Bebop was about change, about evolution. It wasn’t about standing still and becoming safe. If anybody wants to keep creating they have to be about change. – Miles Davis

One post that caught my attention in the last few weeks was how U2 gets ideas for it’s songs, specifically this comment by Bono on why starting from scratch can be the fastest way to a solution:

“That song [Where the streets have no name] was recorded, so there was a version of it on tape. That version had quite a lot of problems. What we kept doing was spending hours, days and weeks… probably half the time that the whole album took was spent on that song, trying to fix this version on tape. It was a nightmare of screwdriver work. My feeling is it was just better to start again. I’m sure we would get there quicker if we’d start again. It’s more frightening to start again, because there’s nothing. So my idea was to stage an accident. To erase the tape so we’d just have to start again.” – Brian Eno”

Starting from scratch sounds like a big waste of time, yet starting from scratch is at the center of creative thinking. I’m dumbfounded when I get asked for practical ideas that worked for someone else (usually competitor) and how they can best replicate it. This is the opposite of creative thinking and what most people fail to understand is that starting from scratch is highly rewarding. It’s like reformatting your computer and then starting with a fresh new installation!

Do it as if nothing

As a Ninjutsu practitioner, I understand very well the concept of mushin (no mind). Unlearning what you’ve learned and being open to whatever a situation presents and being able to adapt to it without thinking.

When you first start out in Ninjutsu you will immediately notice that nothing goes according to plan. Most of the stuff that you’re taught at the beginning is meant to ‘de-routinize’ your mind. To see it free.

Much like in other domains, most students will learn techniques and try to implement them ‘as they learned them’. Meaning they look at a scenario with similarities to how that technique was taught. This is a big no-no for there are an infinite number or techniques and they can all be applied in any point in time, you just have to go with whatever comes and do it as if nothing. As if you’ve done it before.

Develop mental flow

True Nimpo is really practiced when you get rid of the technique, you never show your technique to your opponent. Your movements should be human like, not mechanical. They should flow. Techniques are taught to us and sometimes we’re more concerned in applying in them just as the book says or as the Sensei says. While you may get rewarded for having beautiful technique, in the real world applying it won’t be so. You have to keep your mind open to whatever situation presents itself and respond as fluidly as possible. Be in the moment.

The element of water is what best describes flow, as water easily adapts to the environment.

Keep the mind moving

To develop mental flow, think of the mind as a river: that faster it flows, the better it keeps up with the present and responds to change. The faster it flows, also the more it refreshes itself and the greater it’s energy. Obsessional thoughts, past experiences and preconceived notions are like boulders or mud in this river, settling and hardening there and damming it up. The river stops moving, stagnation sets in. You must wage constant war on this tendency of the mind.

Superior strategists see things as they are. They are highly sensitive to dangers and opportunities. Nothing ever stays the same, and keeping up with circumstances as they change requires a great deal of mental fluidity. Great strategists do not act according to preconceived ideas; they respond to the moment. Like children, their minds are always moving, and they are always excited and curious. They quickly forget the past because the present is much too interesting.

Closing thoughts…

Just like Martial Arts have unlimited techniques and all of them can be applied to any scenario, so it is in other domains such as business. They’re not mechanical in nature. You train to be perfect but in the real world where unpredictability reigns, you have to be in the moment and respond as if nothing.

Understand: the most creative strategists stand out not because they have more knowledge but because they are able, when necessary, to drop their preconceived notions and focus intensely on the present moment. That is how creativity is sparked and opportunities are seized.

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Innovation posts of the week: The Innovation Matrix

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