Most businesses exist in the trap of better, which is a race to commoditization; more of the same. There are no shortage of books, blog posts and articles on how to differentiate a business. There really isn’t a surefire guide on how to achieve game-changing differentiation, but there are principles. How can you differentiate your business?
Tag Archives: Strategy
3 Reasons Why Making A Decision Can Be So Difficult
Decisions. Big and small, they are part of our everyday life. Everything from choosing what to eat, where to park, what to pay attention to, who you date, who you marry, what you buy; these decisions determine ones future. Yet we don’t consider this when making most of these decisions; specifically the day to day ones.
One Perspective is No Perspective
We’re all biased, so biased that we love to hang out with people who think like us, read stuff that we agree with and do stuff we like to do. It’s all good and well, but what we get in enjoyement we lose in perspective; because that one perspective that we hold isn’t the complete picture of life.
What Strategy Is: A Lesson From Southwest Airlines
in Leadership, Strategy
What is strategy? When done well, it describes how an organization wins; and serves as a guide to behavior in the day to day operations of the organization. Getting to this point is not easy, crafting strategy is hard. So hard that most company’s strategies are just more of the same; choosing to be a follower rather than a leader. All followers fall into the same strategy traps, and have to pay for it by competing on a race to the bottom.
7 Sources of Power in Business
How do companies maintain dominance in an industry, or various industries, over long periods of time? It comes down to positions of power. Apple, Google, Microsoft, Amazon, Facebook, Disney and any other well known brand that has dominated their respective industry have done so by owning a few sources of power.
Adopting New Habits Leads To Transformation
We all have moments where we lose track of things, where we lose our mind and say things we should’t say. A few months ago, during a call with a client, the CEO of the organization did just that. For the last 6 months I’ve been consulting for this organization, helping them think and develop a new strategic direction, and culture to support that direction.
Don’t Disrupt, Create Better Options
Throughout the school year a university in Mexico, Cetys, invited experts from outside to come to campus and talk about different topics to its students. I was invited to talk about disruptive innovation, but the COVID-19 virus changed that and classes and all other activities were cancelled.