How does innovation happen?
For me, it starts with the individual and organizations ability to detect and conceive ideas, the organizational structure needed to execute on those ideas and lastly, the market has to be ready to accept those ideas.
Tag Archives: Innovation
If you don’t like how things are done, tell a different story
in Innovation, Leadership, Strategy
A typical marketing and sales person recently asked me why I don’t place ads on my blog to generate additional revenue. Being that this blog gets between 6K – 9K visits/month, I’m in a very good position to do so (I have gotten requests from companies to place ads). But, I don’t want to place ads.
I simply don’t like advertising. And, generating revenue from ads is not a narrative I want to be a part of.
When he heard my response, he thought I was crazy. In his own words: that is not smart.…
Innovation book review: The Innovation Expedition by @gijsvanwulfen
in Innovation
There are a multitude of innovation books that are either published or are going to be published with something along the lines of “innovation lessons from ___fill in the blank with a famous person’s name___”.
These are typical books that provide tips and principles to follow. Nothing wrong with that, except that there are too many that come to the same conclusions. There are others though, that do present a different concept.
Gijs Van Wulfen sent me his newest book last month, I think it is very cool. Called “The Innovation Expedition: A Visual Toolkit to Start Innovation“, consist of a visual journey through Gijs FORTH Innovation method. Which is all about “How to get started with innovation effectively“.…
Bamf! Nice try but you took us a step back with Mexico’s new brand identity
in Marketing
So, here is Mexico’s new brand identity. Personally, I don’t like it. The previous identity communicated much more of what Mexico is about. This one, while very clear and simple, does not. The video below is in Spanish, and, for the purpose of perception, that makes it a good test. Watch it, and ask yourself: Does it make me care?…
Q&A: Group Partners on How Visualization Provides Strategic Ways To Solve Business Challenges
in Innovation, Interviews, Strategy
Why We Think Visually from John Caswell on Vimeo.
To be great at strategy and innovation, you must be able to work through an interconnected system. And, as the pace of change exceeds our ability to grasp what is happening around us, a better approach is needed for developing strategy and innovation. A visual approach to systems thinking.
To help deal with that challenge, Group Partners, has developed a unique approach to visualize and better solve problems with strategy and innovation. Here is a quick interview with visual thinking gurus, John Caswell and Hazel Tiffany of Group Partners.…