Category Archives: Must reads of the week

Must read innovation stories of the week: A culture of innovation starts with us

Any change we want to see in ANY domain starts with the man in the mirror:

 

I’m starting with the man in the mirror
I’m asking him to change his ways
And no message could have been any clearer
If you wanna make the world a better place
Take a look at yourself and then make a change

 

Guess who said that…

 

 

Must read innovation stories of the week: Getting it done

It was an ‘innovation packed’ week that had everything starting from making excuses, ideating around small ideas, how to get it done, popular tools to use to tackle challenges and how to test your ideas. Pretty good eh!

 

Must read innovation stories of the week: What are you the most at?

You wont stand out from the crowd if you keep playing by the same old rules as everyone else in your market. Are you the most of anything?

 

 

Must read innovation stories of the week: Make new mistakes

Make new mistakes? Yes, that’s right. If you always follow the tried and true, what worked before, being right, always having the same answer then you’ll never come up with anything original. To foster a culture of innovation you need to go off the same road you’ve always been walking in and if you feel a certain ‘fear’ that it’s not the best thing to do, then you’ll know you are on the right path because it means you don’t know what might happen.

Have the .

 

To achieve the impossible we must first try the impossible which is letting go of what worked before and trying something new.

 

 

Must read innovation stories of the week: Dare to question the status quo

Nothing is ever set in stone.

The status quo (how things are ‘normally done’) is usually something that is taken for granted like a religion, it makes people feel safe because it becomes something very predictable. As we grow older this natural tendency to conform and comply to set behaviors becomes worse because we need life to be more predictable, but the truth is we live in a world that’s in constant flux where nothing ever stays the same.

To counter this we must call on our inner child (yes we all have it and it’s still there). As a child everything was to be discovered, questioning the world around them is something very natural. We never stopped asking ‘WHY’.

Do you know It’s because of their never ending attempt to getting to the truth.

And just like a kid to whom everything is new, we too must regain our sense of wonder by questioning how the world is supposed to work. If we truly want to change the world we have to questions the status quo.

When was the last time you dared question the status quo?

 

 

Must read innovation stories of the week: Can a successful innovation be predicted? Yes

Ronin release

According to Phil Koos, by being aware of changing consumer needs innovation can be predicted.

War, Inc. video My Beautiful Laundrette move

 

Great innovation builds on what comes before it and does not require people to make radical changes in beliefs or behavior. What often looks like breakthrough innovation is actually a small advance or twist on an established idea. That the change is evolutionary, however, doesn’t keep its impact from being revolutionary. Monitoring market evolution across the globe over time reveals patterns consistent across categories and markets. Consumer needs evolve in predictable ways. There are waves of successful mass-market innovation that mirror a natural evolution in consumer needs.

 

 

The Assassination of Richard Nixon film

Body Armour trailer

Must read innovation stories of the week: Why pursuing innovation usually fails

Today’s business leaders and organizations are argues Adam Hartung, they’re trained to be effective and efficient and that’s why there’s a high failure rate of innovation initiatives.

We all know we need to innovate. But we just can’t help ourselves. Everything we’ve been trained to do as business leaders is about staying on course–even when headed straight for disaster. Rather than do something different, we batten down the hatches and sail into calamity like Captain Ahab. Management is more comfortable putting everything at risk by doing what it has done before than sailing in a new, more hopeful direction.