jorge barba

Hello my friend, welcome to the Game-Changer! A blog about innovation, new ideas and how the world is changing. I’m your host Jorge Barba, an Innovation Insurgent. You’re here because you’re interested in being or becoming a Game-Changer in everything you do. Let’s do it!

I’m CEO of Netek and I’m also the President of the Baja California Innovation Cluster.

I also work with startups and corporations. Need help reinventing your innovation capability, developing new growth platforms and revenue streams?

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LET’S TALK

AI Doesn’t Make Ideas More Valuable. It Makes Insight More Valuable.

The above image has been widely shared on X. It argues that AI has flipped the bottleneck.

Jorge

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Stop Chasing AI Productivity. Start Solving Constraints.

A business leader I spoke with recently described his company’s AI strategy in one sentence: “By the end of this quarter, we want to achieve a 10% uplift in productivity using AI.”

Jorge

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The Princesses Love Me

My niece Valeria is three years old. On Sunday, she wore Princess Aurora’s dress to Disneyland. There’s a spot on the side of the castle, easy to miss if you’re not looking for it, where Disney stations its princesses to meet children and take photos. My brother took her there. She met Ariel, Jasmine, and Cinderella. She spotted Snow White walking nearby. Each princess greeted her, looked at her, spoke to her.

Jorge

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entrepreneurship, Innovation, Leadership

How to Become a Pain Detective

by Jorge in entrepreneurship, Innovation, Leadership

Where there is pain there is dormant profit; a business opportunity. Said another way, other people’s bad news is your good news. As an entrepreneur, our job is to reduce or remove the challenges others face. Finding and identifying these challenges, and pain points, is hard work.

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entrepreneurship, Innovation, Leadership

Do The Hard Work

by Jorge in entrepreneurship, Innovation, Leadership

What is the Strongest Weight Loss Prescription Pill? The weight loss industry has seen a surge in demand as people seek effective solutions to manage their weight and improve overall health. Among the various options available, weight loss prescription pills have gained popularity due to their potential to aid weight loss efforts significantly. This article explores the topic of the strongest weight loss prescription pill, shedding light on their effectiveness, safety, and how they fit…

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Customer Service, entrepreneurship, Leadership

The Customer Comes Second: Why Prioritizing Your Employees Leads to Better Customer Service

by Jorge in Customer Service, entrepreneurship, Leadership

When we think about businesses and their priorities, the customer often comes to mind as the top priority; we talk about being customer obsessed. However, successful companies that are customer obsessed put their employees first, with the belief that happy employees lead to happy customers.