I started 2017 will a couple of posts about reinvention (here and here). Fittingly, Recode published a look into Instagram’s reinvention. The story goes that a few years ago, Instagram was seeing a dip in sharing and engagement on their platform. Driving this change was the mass of brands and celebrities sharing and promoting as much as they can, lowering the quality of friend and family interaction Instagram became known for; the user experience they set out to create with Instagram.…