Innovation must reads of the week: Why trends are for suckers Jorge in Must reads of the week [View the story “Innovation must reads of the week: Why trends are for suckers” on Storify] Innovation must reads of the week: Why trends are for suckers Storified by Jorge Barba · Sat, Jul 07 2012 22:51:01 New blog post: Are You Entering a Market or Building One? It’s a very important distinction http://bit.ly/NjqC4S #innovationTim Kastelle When you’re launching a new innovation, you must think carefully about the type of market that you are in. If you are building a market, the main objective needs to be learning. In that case, you can launch something that looks like the Apple I. In fact, you’re probably better off launching something like that fast, because that will accelerate the learning. When you’re building markets, you need to be building dynamic business models that evolve. That’s why the Apple I looks so different from what we see now from Apple. More than anything else, it’s because they were operating in a very different type of market then. Great angle on "ambidextrous" organizations by @Grant27: Every Company Should Build a Second Corporation – http://s.hbr.org/NsIgFA #strategyRalph-Christian Ohr Everyone knows that we live in a world of tremendous change. But our response has been what Andy Grove calls building a better fire house. We are committing to getting faster and more agile. But there’s an absolute limit to have fast we can get. Many corporations run pretty good fire houses as it is. They can’t get a lot faster. The world doesn’t care. It’s going to get much, much faster. Time to rebuild the fire house. Time to rethink firefighting. Confronting the Pain of Innovation http://s.hbr.org/MAj8AqHarvard Biz Review If your organization doesn’t talk openly and frankly about its “innovation pain” as it pushes to create new value in new ways, you’re guaranteed to misdiagnose and misunderstand critical elements of your innovation culture. What would you think of a doctor who discussed everything about a disease and its treatment except the pain that they cause? Why Trends are for Suckers – http://su.pr/2n57bO – Greg Satell – #innovation #sm #technology #consumers #mgmt #trendsStefan Lindegaard So don’t get taken in. No matter how many people are talking about the hot trend, unless it is creating true value by solving real problems it will die out soon enough. "Be reverent about the process and good ideas will emerge." RT @natwhitlock On Learning from Improv http://risd.cc/M5k9KNjohnmaeda Here are seven tactics to help spur uninhibited expression. With any luck, it’ll be raining innovative ideas in no time. Cause & Effect http://www.avc.com/a_vc/2012/07/cause-effect.htmlFred Wilson Read Sci-Fi to be cutting-edge Great, You’re Inspired: Now Begin The Nitty-Gritty Of Idea Implementation http://bit.ly/O9nOsB by @ChrisGrivas & @pucciogjCo.Lead For successful implementation, involving others in the development process is a key part of managing the change. Such involvement not only provides you the skill sets needed to improve your idea, but also increases the sense of ownership of the solution. With that buy-in and increased expertise, your innovative solution stands more of chance of succeeding. If you like these links, check out all the previous “Innovation Must Reads of the Week“. And don’t forget to Follow @jorgebarba Related PostsCollaborative Brainstorming: Harnessing the Power of Group Dynamics5 Common Mistakes To Avoid When Generating IdeasHow Do You Fight Cognitive Bias So That You Can Be Open To All Avenues Of The Future?Innovation must reads of the week: How to think about the future10 Most Popular Innovation Posts of 2011Innovation posts of the week: 10 innovation myths