jorge barba

Hello my friend, welcome to the Game-Changer! A blog about innovation, new ideas and how the world is changing. I’m your host Jorge Barba, an Innovation Insurgent. You’re here because you’re interested in being or becoming a Game-Changer in everything you do. Let’s do it!

I’m CEO of Netek and I’m also the President of the Baja California Innovation Cluster.

I also work with startups and corporations. Need help reinventing your innovation capability, developing new growth platforms and revenue streams?

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LET’S TALK

Unlock Innovation: Are You Asking the Right Questions?

It all starts with a provocative question! Are you aiming to spark breakthrough innovation within your organization? Often, the most impactful innovations don’t stem from having all the answers but rather from asking the right questions. Asking better, more insightful questions can lead your team down paths you’ve never explored, opening doors to unprecedented creativity and groundbreaking solutions.

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Think Bigger, Go Further: How to Become a Beyonder

Ever look at something and think, why do we even do it this way? If so, you might already have the mindset of a Beyonder—someone who doesn’t just accept the way things are but constantly looks for a better, bolder way forward.

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I Might Be Wrong

Having conviction is a superpower. But you know what’s also a superpower? Intellectual humility: knowing you might be wrong.

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Creativity, entrepreneurship, Innovation, Leadership

The Price of Being Different: A Reflection on Differentiation and Survival

by  in Creativity, entrepreneurship, Innovation, Leadership
In his final shareholder letter as Amazon’s CEO, Jeff Bezos presents a profound insight into the nature of distinctiveness through an unexpected lens: thermodynamics. Drawing from Richard Dawkins’ “The Blind Watchmaker,” he illustrates how maintaining uniqueness—whether in business, society, or personal life—requires constant energy and deliberate effort against the universe’s natural pull toward uniformity. Just as living organisms must continuously work to maintain their internal environment distinct from their surroundings, organizations, and individuals face a…