jorge barba

Hello my friend, welcome to the Game-Changer! A blog about innovation, new ideas and how the world is changing. I’m your host Jorge Barba, an Innovation Insurgent. You’re here because you’re interested in being or becoming a Game-Changer in everything you do. Let’s do it!

I’m CEO of Netek and I’m also the President of the Baja California Innovation Cluster.

I also work with startups and corporations. Need help reinventing your innovation capability, developing new growth platforms and revenue streams?

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LET’S TALK

Don’t Measure AI By How Much Work it Eliminates. Measure it By How Much Value it Creates.

Almost 4 years into the generative AI era, and we’re still treating productivity as the main metric. Specifically, time saved. And you know what? Time saved isn’t the right metric for judging AI because that time is quickly filled with rework, verification, and fixing bad output.

Jorge

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How To Leave Things Better Than You Found Them

Imagine the world we could live in if we all left things better than we found them. Unfortunately, we all know people who don’t. I believe improvement is a habit. Improving oneself and what’s around us. And you can start small.

Jorge

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What Are You The Most At?

Being different has never mattered more. Today, more than ever, being different matters. And I don’t mean changing your logo’s color, redesigning your website, or adding AI to your product.

Jorge

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Creativity, entrepreneurship, Innovation, Leadership

AI Unlocks Every Kind of Innovation

by Jorge in Creativity, entrepreneurship, Innovation, Leadership

Some people believe technology is the only way to innovate. It’s not. There are many ways to innovate. Consider the innovation radar MIT published over a decade ago; it can help companies identify opportunities to innovate across 12 dimensions: offerings, platform, solutions, customers, customer experience, value capture, processes, organization, supply chain, presence, networking, and brand.

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entrepreneurship, Leadership

Is This Your Best Piece of Work?

by Jorge in entrepreneurship, Leadership

Anyone can use their favorite LLM to produce content now. A report. An article. A strategy document. A presentation. Give it a prompt, wait a few minutes, and you have something that looks finished. That’s creating a new problem.

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Creativity, entrepreneurship, Innovation, Leadership

Playing Not to Lose Is How You Lose

by Jorge in Creativity, entrepreneurship, Innovation, Leadership

When was the last time you questioned the status quo? When was the last time you stopped, looked at how your organization works, and asked, “Why do we still do it this way?”