Tag Archives: SCAMPER

How To Turn Ordinary Ideas Into More Unique Ideas

Ideas are a dime a dozen. Ideas don’t matter, execution does. You’ve heard this before. But ideas do matter. Recognizing whether it’s a good or bad one, and making it better. Entrepreneurs and venture capitalists live here. Recently, a friend of mine who works at an accelerator confided to me that the organization has finally started thinking more deeply about the quality of the ideas that they get pitched.