Tag Archives: insight bank

Where do you keep your ideas?

In yesterday’s post I shared my process of how I come up with my best ideas. Today, continuing our series of posts in support of the World Creativity and Innovation Week, the next question has to do with storage.

If you’re like me, and is in brainstorm mode all the time, you have tools to store your ideas. And in the connected world we live in today, these tools are with us all the time.

How to turn Evernote into an Insight Bank


We need tools to manage our thoughts, data, information and knowledge to be able to find insights. A bit of structure and system could benefit you when seeking new ideas – and keeping track of them!

Having a Brain Bank is very useful. I have one on my Evernote. But ideas are a dime a dozen. What you need is an ‘Insight Bank’.

What’s an Insight Bank?

For practical purposes, I’ll tell you how I use Evernote to store insights.