“We are tuned to think linearly – but the fact is, these are exponential times”.

And to think exponentially, we need to break out of our comfort zone and seek out new knowledge.

I’ve spent time in companies where they talk about innovation. Supposedly they fight for it. Funny thing is, I don’t notice any “innovation breeding habits” in display. And, if you ask them about those habits, the first one that comes up is brainstorming.

Sorry, but innovation work is more than just brainstorming around what you know. It’s about constant learning. And not so much as learning about the same topic, but going out an learning from people who are not in the same line of work as you. Learning about their domain, how they solve problems, what their challenges are, etc.

This is where seeds for innovative ideas born.…