“You must accept the things you cannot change, have the courage to change the things you can, and the wisdom to know the difference.” – Serenity Prayer

Like you, in my neck of the woods, I’ve observed that business leaders have a complete disregard for the forces of change in the world and much less in their industry. They understand their business very well, but not what is changing or will change their business.

And if they think they have an idea of what is changing, they adopt a “wait and see” approach and look at their competitors for direction.

Basically, their business acumen is non-existent. They base their strategy (if any) on luck and hope. And you know very well that luck and hope is not a strategy. They obviously think that because they’ve “been doing this for a long time” and it has worked for them thus far, that they somehow control their fate.

Nothing could be further from the truth.

Three fundamental lessons about change are of paramount importance (from the book The Strategist):…