Innovation must reads of the week: Imitation isn’t as easy as it sounds Jorge in Must reads of the week [View the story “Innovation must reads of the week: Imitation isn’t as easy as it sounds” on Storify] Innovation must reads of the week: Imitation isn’t as easy as it sounds Storified by Jorge Barba · Sat, Sep 01 2012 20:44:25 Evolutionary #innovation is about orientation TOWARDS customers, whereas revolutions aim at orientation OF customers – http://bit.ly/SogC2fRalph-Christian Ohr For an invention to rise to a level of a genuine innovation, it must change & improve the way we live. http://ow.ly/dmeak #buildinnovationThe Build Network How to prepare for the 4th era of innovation http://bit.ly/TyOd5E by @ScottDAnthonyCo.Design Bosses think they promote innovation – but a study shows that employees know better. http://bit.ly/RnrRCuForbes Imitation isn’t as easy as it sounds. http://marginalrevolution.com/marginalrevolution/2012/08/imitation-aint-easy.htmlBrian Dailey If you like these links, check out all the previous “Innovation Must Reads of the Week“. And don’t forget to Follow @jorgebarba Related PostsInnovation must reads of the week: Do companies require radical innovations to woo consumers? NoWill Chief Innovation Officers still exist in five years?Marketing Lessons from “Big”: When We Forget the Customer’s PerspectiveInnovation Has No ExpertsIf you can’t answer these questions, your business is irrelevantDisruption Never Comes From Within Share this: Email a link to a friend (Opens in new window) Email Print (Opens in new window) Print Tweet