Tag Archives: Risk aversion

Why most businesses aren’t prepared to embrace what’s necessary to actually innovate

innovate or dieNot all entrepreneurs are innovators, only a handful. The result is that the vast majority of businesses out in the world were not born from creative ideas, rather derivatives. And when these non-innovative businesses want to explore innovation, they enter a dilemma: In order to innovate, an existing business must keep running the core business while also trying to find the revolution; exploit and explore.