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Innovation must reads of the week: Do companies require radical innovations to woo consumers? No

What Doesn’t Motivate Creativity Can Kill It by @teresamabile – Follow @teresamabile The 8 Essentials of Innovation – Forbes What Consumers Really Want: Do companies require radical innovations to woo consumers? New research suggests…no! – INSEAD Knowledge How Great Leaders Create Game Changers by @mikemyatt – Follow @mikemyatt How to Spot the Future – Wired […]

Creative thinking is not a one time activity

Late last year, in response to an article that stated that you need to stifle your creativity in order to get promoted, I argued that you needed to become a credible innovator to cut through the smoke and keep those objections at bay. Now, new research further indicates that people are biased against creative ideas. […]