Tag Archives: Instagram

Change a Behavior if You Want to Change a Result

English: A collage of an image modified with 1...

English: A collage of an image modified with 16 different Instagram filters (Photo credit: Wikipedia)

I started 2017 will a couple of posts about reinvention (here and here). Fittingly, Recode published a look into Instagram’s reinvention. The story goes that a few years ago, Instagram was seeing a dip in sharing and engagement on their platform. Driving this change was the mass of brands and celebrities sharing and promoting as much as they can, lowering the quality of friend and family interaction Instagram became known for; the user experience they set out to create with Instagram.

peter pan ios

Instagram: Making the common, uncommon

peter pan iosI’m already late to the game with this post. But Instagram recently announced that their popular photo sharing app is now available for Android, so I just jumped in. I had not used Instagram until today so this is all new for me.

Verdict: It’s addictive.

What stands out for me is that something so simple and common as taking and sharing pictures, turns into something really fun.

And that’s the secret.