Which innovations have done the most to change people’s lives?
How do you think what no one else thinks? Innovators come to their insights in various ways, one is by questioning deeply held beliefs / assumptions inside companies and industries about what drives success.
You see, innovation is as much about attitude and perspective as it is about process. By challenging the status quo innovators gain the necessary perspective to be able to see things anew.
Call it brilliance, talent or anything you want, it exists and shouldn’t be taker for granted. If you don’t value brilliance, you don’t value innovation. I wrote that post a few weeks ago and it hit a nerve. It sounds harsh, but it’s true. How true?
Here’s an example……
In a world where everyone pays lips service to innovation, what’s next? If not innovation, then what do we call it?
My co-host Adrian brought to my attention a business that markets itself as an “innovator” but is clearly doing none of it. The fact that the business is called Innova Media Creative Group should tell you everything.
Hint: You suck if you use the words creativity and innovation in your business name. Period. …
Failure can’t be separated from invention, it’s not optional. It’s also why you can’t mandate innovation, only inspire it. You can create the conditions necessary for it to happen, but it’s not a set-it and forget it deal.
Mobilizing and energizing a culture is predicated on the organization clearly understanding the vision, mission, values, and goals. It’s leadership’s responsibility to involve the entire organization, informing and inspiring them to live out the purpose the organization in the construct of the values.