Tag Archives: focus group

Everyone wants to follow the leader, not many want to be one

We all have access to the same information. To the same quotes, to the same people, to the same sources. To the same…

Regurgitation has taken center stage.

For example, those of us ‘in the know’ have a pretty good idea about how Apple works. We know they don’t do focus groups, that they don’t follow traditional management protocol. And that they are ferocious in the pursuit for perfection. Is there anything else we need to know?

Except for all the nitty gritty details, not much else I think. Yet people still love to debate about the same stuff over and over again.