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Use deprivation tests to uncover insights for innovation

“You don’t know what you’ve got till it’s gone.”- Joni Mitchell What happens when you get a bunch of people to turn off autocorrect for a week? You get some insight! I found this story about depriving oneself of a “perceived” valuable function we’ve come used to having with us everyday very interesting:

Why don’t businesses experiment to drive innovation?

There is no innovation without experimentation… A while back, Dan Ariely wrote a thoughtful column in the Harvard Business Review about why businesses don’t experiment:

3 lessons about how to do rapid prototyping from the Nordstrom Innovation Lab

I just came across this video of how the Nordstrom Innovation Lab created, tested and built an iPad app in just one week with the intent of enhancing the eye wear buying experience. I thought I’d share this with you as a follow up post to the three part series I wrote on how to […]

Is too much experimentation unproductive for innovation?

I must say, I’m highly experimental. So when I saw the tweet below, I was a little skeptical about the content.

The shortest path to innovation

In the past week I’ve had some interesting conversations with colleagues, friends and random people about culture and innovation capability. There are a couple of themes that have come up, one of which I’ll touch on here: feedback as it relates to innovation. First, let’s put one thing on the table: there is no innovation […]

Why should companies launch imperfect products?

Although we think there are exceptions to the rule (Apple, Square), no company ever launches a complete product. The Lean Startup advocates that entrepreneurs can and should launch products and services that are not %100 percent complete. This idea, of constant experimentation, is not new. Most products that are launched by startups are an initial […]

Innovation must reads of the week: How To Decide What Ideas To Prototype

[View the story “Innovation must reads of the week: How To Decide What Ideas To Prototype” on Storify]