Tag Archives: Disneyland

Customer satisfaction is no longer enough, we have to create new expectations

exceed customer expectationsHere’s a pop quiz for you, do you think it is easier to be innovative if:

  1. you consistently aim for excellence
  2. you pursue excellence only after there is a crisis

If your answer is #2, pay attention because this post is for you…

I’m proud to say that the people and companies that I’ve worked with have always complimented me on, sadly something that isn’t common, my follow through.

Why? I have a sense of mission to get things done. As a result, I have issues with people with poor follow through.

Tunnel vision: The enemy of strategic thinking

tunnel vision

Two weekends ago, I went to Disneyland with my brother. We had a good time and got a on a lot rides. Including some I’ve never gotten on before. Astro Blasters is one such ride. If you’ve never experienced it, think of it as a shooting gallery on wheels.

Basically, you ride a two person pod that has two laser guns attached to it along with a screen that shows you how many points you have. Your task is to hit targets with the letter “Z” on them. Different targets are worth different points. And, as you’ve probably guessed, you have to accumulate as many points as you can.

What is interesting about this ride, beyond the shooting, is that the Disney staff loading you onto the pods don’t tell you about specific goals (points) you should reach for. Nor did I see any Leader boards anywhere. I did see people taking pictures of the screen where their total points is displayed. Most likely they were going to share this with their friends and brag about it.

It is a fun and exhilarating ride. Very different that just sitting there and looking at your surroundings. But…ask me what I remember about what I saw inside. Not much.

I do remember where I saw those “Z” targets I had to shoot at. I don’t remember much of what was around that. Interesting right?

Jorge Jedi Master

Innovation R’Us: A DIY future

After an 8 year hiatus, I went back to Disneyland last weekend. If you’ve read my Twitter profile, you know I’m a Disney Fanatic. Disneyland, for the most part, is still the same magical place as 10 years ago with a few tweaks here and there.

One peculiar thing I did notice though was that at the end of the Star Tours ride, as you exit to the Star Wars Store, there is a DIY Lightsaber Workstation. Parts of Anakin, Darth Vader, Darth Maul and Luke’s lightsaber are scattered around this huge table. You can combine the parts to create your own lightsaber.

This is Young Padawan’s Paradise.