Tag Archives: definition of innovation

innovation clarity

Create your own definition of innovation

innovation clarity

As part of my auditing process, one of the key questions I ask is: what was the most recent innovation in your industry?

Depending on how this question is answered, it will tell me a few things:

  • How this company both defines and perceives innovation
  • If they are focused on innovation
  • If they are keeping tabs on their respective industry

That question is followed up with a similar but less obvious question: who is the most loved in your industry and why?. This one tells me if they even care about delighting their customers. But it can also tell me if they associate customer loyalty with innovation.

Share your definition of innovation…no really share it.

Yesterday after I posted the what is innovation post I found out through Twitter that @jonburg Obsessed download has his own project going to create a crowdsourced definition of innovation and then publish and ebook about it.

To participate please do one of the following:

  • Submit your one line definition of innovation here
  • Innovation is…
  • Innovation means…
  • Tweet your definition of innovation and include the hashtag #Novate

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All answers will be published in his ebook Innovation in 2009.

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What is innovation?

Last week a discussion started on Twitter on defining innovation. Folks chipped in their own definition of innovation and there’s some great responses so far.

To me:

innovation is an invention that changes the way we do things and that has a social or economic impact on the world.

If you have your own definition of innovation send to @toddschnick and add hashtag #idef140 and then vote for the best definition of innovation.

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