Never innovate to compete. Innovate to change the rules of the gameSubscribe Now

Question everything to break out of habitual thinking

Innovation comes from new ways of seeing and new ways of being. Learn to see different, learn to be different, and you will discover the different. Though Tijuana has to come to be known as a place where you'll find great food, I don't think that … [Read more]

Are we overly obsessed with disruptive ideas?

If you disrupt and can’t sustain, you don’t win. – Gary Pisano Disruptive innovations that throw industries into chaos hog the spotlight. We are all transfixed by Google's Moonshot attempts at either changing transportation, how we interact with … [Read more]

You can’t change the world if you haven’t seen the problem

From 6 lessons on innovation from Bill and Melinda Gates: You can’t conceptualize and find the solution for a problem you have never experienced or witnessed. The couple reckon that in order to truly be innovative you have to look at the problem and … [Read more]

To find the truth you have to look within

Peter Drucker famously remarked, "The most important thing in communication is hearing what isn't said". The same could be said of innovation techniques such as direct observation and journalistic interviews. You might ask people questions and have … [Read more]

Why deadlines impede innovation

It’s almost impossible to come up with really innovative things when you have a deadline and schedule. It is no secret that constraints drive innovation. But what about deadlines? Deadlines, when managed well, can be a motivation--but when abused, … [Read more]

So what? Finding a hook for your idea is an innovation imperative

Innovative ideas, initiatives, products, culture transformations, have little chance to succeed if they aren’t enabled by smart communications. And it all starts with a simple and easily understood message.  I'm in the process (pre-production) of … [Read more]

Does social media marketing still matter?

Social media marketing doesn't matter. Or so says an article on MIT Sloan Management Review: I argue that we have reached the same point with social media marketing. In terms of competitive advantage, social media marketing simply doesn’t matter. … [Read more]