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How to be creative like Eminem

I'm pretty sure you've heard of Eminen, the rapper. But do you know what makes him great at what he does? His uncanny ability to play with words and create lyrics that don't seem to rhyme. Anderson Cooper, from 60 Minutes, interviewed Eminem late … [Read more]

Innovation posts of the week: Innovation must create value

Innovation Must Create Value, not Novelty by @timkastelle Learning to absorb new knowledge for innovation by @paul4innovating Mental Nimbleness for Executives and How to Enhance It - Customer Think Transition from pattern matchers to innovators by … [Read more]

‘Better’ is the more practical approach to innovation in general

It all starts with the question: How can I make this better? Framing is important and when talking about innovation that usually means deciding between incremental and radical change. Yet for most businesses, they don't want to hear about change. … [Read more]

To create, a person must…

The Paradoxes of Creativity posted on Google+ by creativity expert Roger Von Oech which state that to create, a person must: Have knowledge but forget the knowledge. See unexpected connections in things but not have a mental disorder. Work … [Read more]

Innovation posts of the week: How to think like an innovator

Innovate on Purpose: Why innovation can't be benchmarked by @ovoinnovation Think Like an Innovator - HBR Tackling Complexity and Wicked Problems with Design Thinking by @ralph_ohr & @tdebaillon The Case for Competitive Collaboration - … [Read more]

The customer/client is rarely right

We have a client in the in the personal finance industry that helps people get out of debt and for the past two months we have been managing and executing their social media strategy. Part of this strategy is defining the content, branding and … [Read more]

The simple half step principle for innovation

There's a very interesting article on the history of camouflage in the Atlantic. It profiles one of it's leading innovators, Guy Cramer, and a new concealment innovation called Quantum Camouflage. Though the history of camouflage up to today is … [Read more]