Category Archives: Must reads of the week

Innovation must reads of the week: Innovation on the edges

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Innovation must reads of the week: Innovation on the edges

Storified by Jorge Barba · Sun, Jun 24 2012 01:18:07

10 Key Questions to ask if you are starting an #Innovation Initiative. http://tinyurl.com/7s6wj8a #mckinsey #gartner #KILNgreggfraley
When I am asked how to begin an Innovation Initiative, the ultimate complex question, this is my answer — it depends. If I know context I can do better than It Depends, but it takes time, effort, and money to know context well enough to give a good answer.
Step-by-step: How to build an innovation pilot program http://is.gd/vfe7q5Guy Kawasaki
Companies can reduce the risk of adopting new innovation methods by testing them first. A short, pilot program that addresses a specific product or service line helps you understand whether a new method is right for your company.  Pilot programs help keep your costs in line, and they help you reduce resistance to adopting new methods.
Long but insightful read: Joi Ito on "Innovation On The Edges" http://zite.to/LanhET via @ziteRalph-Christian Ohr
Today, what you want is you want to have resilience and agility, and you want to be able to participate in, and interact with the disruptive things. Everybody loves the word ‘disruptive innovation.’ Well, how does, and where does disruptive innovation happen? It doesn’t happen in the big planned R&D labs; it happens on the edges of the network. Many important ideas, especially in the consumer Internet space, but more and more now in other things like hardware and biotech, you’re finding it happening around the edges.
Resilience: the latest innovation buzzword http://smrt.io/LPKxhxSmartPlanet
Is resilience an “field,” as PopTech describes it on its Web site? Is resilience an innovation theory? A design strategy? Merely a catchy term of the moment? No matter how one describes the word, it could prove to be an approach that will resonate both philosophically and practically for businesses, communities, and individuals alike.
The Post-ROI Marketing World http://p.ost.im/p/ec8STnGreg Satell
The future of marketing services is to become effective API’s for open brands.  In the post-ROI world, the only limit is that of our imaginations.


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Innovation must reads of the week: 3 innovation models

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Innovation must reads of the week: Five Ways to Ruin Your Innovation Process

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Innovation must reads of the week: Hold strong visions weakly

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Innovation must reads of the week: Is innovation dead?

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Innovation Must Reads of the week: The Hierarchy of Innovation

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Innovation must reads of the week: Collaboration and innovation go hand-in-hand

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