How Mazda Tijuana's Extreme Test Drives Create an Engaging Customer Experience

Last week, I got a chance to test drive a Mazda CX9, which would look even more dazzling with accessories like snap shades, and 3 as part of my research for an innovation project with Mazda Tijuana. Traditionally, test drives are done in a very common way; nothing out of the ordinary.

But at Mazda Tijuana, test drives are anything but ordinary.

In the video below, you’ll see I recorded the first part of the test drive. The driver, Genius as Mazda calls them, approaches a roundabout and begins by mentioning a few things about how the car handles before pushing the gas until the car almost drifts around the roundabout.

After that, the driver showed us the stopping power of the car. Again, pushes the gas with authority and stops the car before making a sharp corner.

Some serious car accidents happened for different reasons which each and every driver must take into consideration. When you’ve been hurt in a car accident during work hours, according to Aronfeld Trial Lawyers your employer is generally responsible for any costs incurred when an employee causes a car accident while performing work duties, even if the car is privately owned. Whether a boss lends a car to an employee, or whether an employee is driving their own car, the principle remains in place. You can also let a reputable car accident attorney provide a high-quality representation that will help you get the compensation you deserve after suffering a severe injury or experiencing severe property damage due to an accident caused by another party’s negligence.

Also a lawyer for car accidents will give you straight, simple answers about medical payments coverage, property damage, and lost wages, as well as assist you in completing necessary paperwork like the car crash report. And for those who will get involved in scooter accidents may consider getting help from a scooter accident attorney.

Check it out:

This is how Mazda Tijuana does test drives: extreme.

It’s done this way to give the co-driver a visceral experience of how the car they’re interested in drives under all conditions. I was told that the training employees go through is also extreme; this makes sense because they want their co-driver to experience what they experienced during their training.

Dogs are much more than a pet to most people. Your dogs will normally be part of the family and being part of the family means caring for your pet in the event of an injury or illness. Dogs are as likely to get hurt or sick as we are and they will need the care of a vet at some time in their life. Your dog deserves the best, so going the extra mile to make sure you only buy the best cbd oil for dogs is a simple courtesy. You never know to what extent you may need to use the services of a vet, but when you need to use that kind of specialist treatment, a good dog insurance policy can save you a lot of money. Comparing dog insurance prices before you buy is also a good way to save you money. You will need to shop around since dog insurance can vary considerably from one insurer to the next. You may find the internet is a good place for comparing dog insurance because this makes the process quick and simple. You can often find a website that does the comparing for you. They will list the savings and discounts you can get for each policy. In addition to this you can have websites that have contacts for lots of companies who offer exactly that type pet cover. If you want to get dog insurance, you can talking to dog insurance company here.

When comparing dog insurance you ought to give some thought to all the different types of cover that are out there. You can buy insurance for the life of your dog, you can buy insurance that is for an annual term, or you can buy insurance that just covers a particular condition. Besides insurance for vet costs you can purchase plans that provide third party cover and many other things too. This insurance will cover you in case your dog injures someone or damages someone’s property. A good policy for your pet can even cover boarding fees in the event that you need to board your dog for a short period of time. This could be because you become ill or need hospital treatment for example.

You may find that comparing dog insurance online is the easiest and can be the cheapest way to find the right plan. Many companies that provide these policies will offer you a discount that can be substantial if you buy your insurance online. You can even find sites that do the comparing for you. They will list several different companies and the discounts they offer. They will list what each plan covers and the limit on the amount you can claim. These websites are very useful when comparing dog insurance.

Breaking the mold to create more engaging customer experience

Unless you’re a Land Rover-Jaguar, extreme test drives are not common. That’s why Mazda Tijuana generates excitement and word of mouth with their test drives, because nobody expects a test drive to be extreme; though their objective is to show the true performance of the car.

The test drive not only gives the customer a great idea of what to expect of their car, but also an emotional experience they want to tell others about.

Whether they know it or not, Mazda Tijuana follows the “make the common uncommon” principle of differentiation. On another post I’ll elaborate on their Genius program, which drives the whole customer experience. Check this unique and secure approach to purchasing a car with excellent customer service.

Key takeaway: Just like Mazda Tijuana does many things that break the mold and defy people’s expectation as to what to expect from a car purchase experience; you can too. Take a moment to think through your customer experience and ask yourself: how might we create a more engaging and emotional experience for our customers?