Innovation must reads of the week: Innovation is about changing behavior

Innovation must reads of the week: Innovation is about changing behavior

Storified by Jorge Barba · Sat, Aug 04 2012 19:37:19

Innovation isn’t about new products, it’s about changing behavior: http://bit.ly/OE5V6CFast Company
How to Build a Company Culture of Experimentation – http://mashable.com/2012/08/03/work-culture-experimentation/ via @mashable – #innovationJorge Barba
Navigating the Three Horizon Framework http://shar.es/vGND6 via @sharethis #innovation needs a structured roadmap of where it is goingPaul Hobcraft
"For most companies, the biggest competitor today isn’t competition, it’s customers’ ability to learn on their own. " – http://bit.ly/QkdaUiRalph-Christian Ohr
RT @work_matters: Fantastic stuff from McKinsey on how mental biases wreck corporate strategy. http://bit.ly/QZQXw5MIX

If you like these links, check out all the previous “Innovation Must Reads of the Week“. And don’t forget to