Yesterday @JuhaLipponen shared his post on how gathering people from diverse backgrounds to brainstorm breeds new and fresh insights. This idea of bringing in outsiders to shake things up isn’t new, but it’s definitely one that you don’t find being practiced more widely. And this brings me to an important point about innovation: Where all think alike no one thinks very much. You can start seeing this on the web where the tools we use…
In order to innovate we have to generate new connections between ideas. We can’t do this if all of our routines only expose us to viewpoints that are very similar to our own.