I’ve got a really fresh brain after this weekend because I read Jack’s Notebook by creativity and innovation expert Gregg Fraley, it’s my first time reading a literal business novel so it was refreshing to have a book put my visual senses to work and putting me in the story. Jack’s Notebook is essentially about a guy named Jack Huber and his friend Manny who is a professional problem solver that helps Jack get his life straight through the use of CPS (Creative problem solving) to solve his work and personal problems.
So what is CPS? It’s a technique developed by Alex Osborn who coined the term brainstorming and it basically helps you have more ideas and therefore more solutions to any problem you encounter. CPS brings order to the chaos that is solving problems, it’s a systematic process of creating lists and then making decisions. That simple!
Like business and life, the story has twists and turns and the problems that Jack faces are solved using CPS in a very simple way. This leaves you with this feeling of ‘uh that was easy!’ and I think this is really the big takeaway most people will get from the book…solving problems doesn’t have to be hard, it can be fun!
So if you’re stuck in a corner and always seem to do the same thing over and over again with the same result because you try the same old ideas then I recommend you read this book. In fact even if you think you’re pretty fly at solving problems already and don’t think you need anymore lecturing, you should read this book because most likely your brain has gone stale and need some refreshing…we all do!
Mr. Fraley has given us a notebook with all his secrets and he wants to help us solve our problems in a fun way and the plus is it’s also a great story. Get it. Read it. Start your own notebook.
Once you’ve read it, follow Gregg Fraley on Twitter and tell him what you think.
P.S. Thank you Mr. Fraley!